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Are facial masks worthwhile?

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What do masks do? What types of masks are best for each skin type? Are they worthwhile? What a mask does depends on what kind of mask it is . Hydrating masks help to soften the skin by increasing the amount of moisture on the surface. Cleansing masks generally contain a large percentage of clay(s), which helps to clean out the pores. I am a proponent of clay masks for almost every skin type. Clay is beneficial for oily or problem skin, helping to soothe infections along with loosening debris held in the pores. For a drier skin type, although a hydrating mask would be fine, clay not only gets the skin clean but helps to step up circulation due to clay’s stimulating effects. I tell my clients that if they feel they need to use a hydrating mask, what they really need to do is exfoliate. Feeling dry on the surface is usually more a matter of dehydration than oil-dry skin. See Is Your Skin Truly Dry or Just Thirsty? (link below) to understand the difference between dehydrat...